Peter Ombati Author

Peter writes for the curious bettor—the one who wonders why the odds changed right after they clicked. His work unpacks patterns most sportsbooks would rather stay hidden, including profiling tactics and reward throttling for winning players.

Manu Murimi Author

Manu’s casino reviews stand out because they’re built on research, not revenue. He’s reviewed hundreds of platforms across international markets, helping players separate the legitimate operators from the overhyped ones—and giving them the tools to do the same.

Danut Negara Editor

From behavioral targeting to high-wager, low-return traps, Danut’s work exposes the mechanics behind “value” offers. His sharp eye for friction points has helped players avoid hundreds in wasted wagers—and his content continues to set the standard for bonus and payment transparency on BetterGambling.

Diana Tunsu Reviewer

Diana believes that just reporting on casino features is the barely minimum you can do as a reviewer, and not what players deserve. So, she explains why they’re there, and how they’re designed to affect your behavior. From game reviews to SEO-informed trend analysis, Diana gives players more than a summary; she gives them an advantage.

Monica Tabone Author

Through her detailed testing and player-first perspective, Monica has helped shape BetterGambling’s most trusted reviews. Her rigorous process includes multi-day testing of payments, support, and gameplay, ensuring every word reflects actual player experience, not surface impressions.

About Our Authors

Experts. Former industry insiders. Now, on your side.

At BetterGambling, our authors aren’t just content writers; they’re system decoders.

Each person on our team has worked within the gambling industry, from casino marketing departments to odds modeling labs to bonus testing teams. We’ve seen how the system is structured, and now, we’re here to show you how it works, what to watch out for, and how to play with your eyes open.

Our authors are what makes Better Gambling what it is. Our brand was born out of experts who wanted to build a brand with a difference; one that is fully transparent and offers real, impartial insight into the best casinos and the industry as a whole. It’s this dedication that has made our authors team one of the best out there.

Our platform exists because of these voices. Without them, we’d be just another casino affiliate site. With them, we’re a strategy-first, truth-forward, player-first resource you can actually rely on.

Author Highlights

Built by those who know the system. Written for those still in it.

BetterGambling was created by former industry professionals who believed players deserved better: better tools, better guidance, and better access to the truths behind the screen.

Each of our authors brings years of lived experience testing platforms, designing promotions, monitoring user behavior, or writing the very bonus terms players now struggle to understand. That experience fuels our commitment to transparency.

From the UK’s top-rated platforms to the psychological tactics behind game design, our team helps you navigate it all with clarity, context, and zero spin.

What makes our team different?

  • Deep insider knowledge from roles within actual gambling companies
  • Strong experience in testing, UX analysis, and bonus architecture
  • Ability to translate complex systems into clear, user-first content
  • Unmatched transparency—every review is tested, tracked, and independently written
  • 100% focused on what matters to UK players, with region-specific insights
  • Strategists, not salespeople—no upselling, no fluff, no affiliate-driven bias

Our Team’s Experience

Research. Reviews. Reality checks.

Research

Our authors and editors conduct rigorous audits into each UK gambling operator, including ownership structure, platform behavior, regulatory history, and real-user complaints. Every platform goes through our full verification process before it ever gets featured.

Casino Reviews

We perform full walkthroughs: depositing real funds, claiming bonuses, verifying accounts, and testing games. Our evaluations cover game quality, bonus friction, payment delays, support responsiveness, and player-facing UX. It’s not a checklist, it’s a simulation.

Educational Resources

BetterGambling goes beyond reviews. We create strategic guides, responsible gambling briefings, and system explainers that help UK players understand not just how to play but what’s actually happening when they do.

Industry Standards

From evolving KYC requirements to gamification models and shifting bonus regulations, our team stays ahead of UK-specific changes. We update content as the market moves so you’re never stuck with outdated advice.

Why Trust Our Authors?

Because they’ve seen the system from the inside. And they’re not afraid to talk about it.

Every writer, editor, and strategist at BetterGambling works under a strict, transparent editorial code:

  • Educate First: We publish content that informs, not manipulates.
  • Reveal, Don’t Recycle: No generic tips, no filler lists. Everything we share is pressure-tested, myth-busted, or firsthand probed.
  • Transparency Wins: We disclose affiliate relationships, flag friction points, and call out manipulative designs no matter how “popular” a brand is.
  • User Comes First: If we wouldn’t recommend a site to someone we care about, we don’t recommend it at all.

We’re not paid to be positive. We’re paid to tell the truth, and that’s exactly what our team does.

Ready to Meet the Team?

Get to know our individual authors and their stories on our individual Meet the Insiders page. Here, each Insider shares:

  • What they used to do in the industry
  • Why they switched sides
  • What myths they believed (and now debunk)
  • Their personal cheat sheet to help you spot manipulation faster